Power Up Your Employer Brand
Strategies for a Strong Reputation that Leads to Super Talent
Join us to hear our panel of industry experts delve into how a compelling brand identity can elevate your employer reputation, harness the transformative power of positive reviews, and build a robust employee referral program that turns your workforce into enthusiastic advocates. Discover actionable insights and innovative strategies to cultivate a workplace culture that not only attracts top talent but also keeps them engaged and loyal.
Attend Our Webinar on Wednesday, October 2nd | 10:30am, CT
Don’t miss this opportunity to supercharge your employer brand—register today and take the first step towards transforming your organization’s reputation and recruitment success!
About Our Panelists & Facilitator
Melissa Jaydan
Panelist
Senior Human Resources Manager at Doherty & DAHL
Melissa, who previously held multiple prior positions within the human resources and recruiting industries, has nearly 20 years of experience within the employment sector. In her current role as Senior Human Resources Manager, Melissa focuses on talent acquisition and retention, policy development, employee relations and performance management, as well as administration of compensation and benefits.
Eric Gregg
Panelist
Founder & Customer Experience Strategist at ClearlyRated
As the Founder of ClearlyRated, formerly Inavero, Eric leverages his expertise as the company’s Customer Experience Strategist. He leverages his passion for customer experience, data, and storytelling to help industry leaders understand the impact they can create by being truly customer centric. Eric is heavily involved in the creation of thought leadership reports, presentations, webinars and podcasts as well as working closely with our customers to maximize the impact of their CX strategies and measurements. Most weeks he is either presenting at a customer event or industry tradeshow, or deep in a data set working to uncover hidden opportunities for improved service and firm growth.
Rachelle Arnold
Panelist
Vice President of Customer Experience at Staffing Referrals
Rachelle is an accomplished customer experience leader with extensive expertise in the staffing and recruiting industry. As the Vice President of Customer Experience at Staffing Referrals, she drives the success of companies by maximizing their employee referral potential through Automated Referral Management™ (ARM). This innovative technology enables organizations to shift from manual referral processes to a streamlined, digital solution that leverages companies’ talent communities, reduces reliance on traditional job boards, and creates a competitive advantage.
Stacy Van Meter
Panelist
VP, Recruiting, HRIS, and People Analytics at Blue Cross Blue Shield of Minnesota
As the Vice President of Human Resources Technology, Recruitment, and Analytics for BCBSMN, Stacy is a transformational global leader in human resources, recruitment, brand management, and analytics, with a proven track record of delivering consultative, scalable strategies that maximize business performance. From technology start-ups to Fortune 1000 brands, she has redefined the approach to human resources, marketing, and technology. Stacy’s expertise lies in being a data-driven innovator with a deep understanding of brand, marketing, analytics, information systems, and human resources.
Amy Giessinger
Facilitator
Vice President of Marketing at Doherty & DAHL
As the Vice President of Marketing with the Doherty Family of Companies (Doherty Staffing Solutions and Dahl Consulting), Amy utilizes her experience in project management and creative solutions focus to craft messages for both business-to-business and business-to-candidate audiences. An enthusiastic learner, Amy is always interested in continuing to enhance her existing toolbox of marketing skills, as well as learn about the next leading-edge strategy in the ever-evolving world of marketing and advertising.
